Wednesday, August 16, 2017

Katy Perry’s First Boyfriend Wore the Same Cologne as Your Ex


You can’t chain Katy Perry to a singular style. As one of the world’s reigning pop stars, the singer has experimented with everything from pastel purple hair to her current platinum blonde pixie cut with an unparalleled level of confidence —whether she’s singing about society’s numbness to world issues in
“Chained to the Rhythm” or paying homage to the women in her home state in “California Girls.”
It’s celebrating your individuality by rejecting society’s status quo and staying true to your authentic self that’s the inspiration behind INDI, the latest addition to the singer’s growing fragrance collection. This new scent is housed in a sleek, rectangular, monochromatic bottle. Although the fragrance looks
dramatically more minimalist than the singer’s previously kitschy playful scents, there’s nothing subtle about its notes. INDI is a blend of 11 different musks blended with sweet top notes of oriental plum and Italian bergamot. The warm feeling that reminds the women in INDI’s campaign video above of “comfort” and “home”? That’s thanks to a combo of fresh muguet and white cedar wood that mingle with amber and vanilla, the scent’s background notes.

We spoke with Perry to get an exclusive first look at her scent, which launches today at Walgreens for $25. Keep scrolling to check out INDI, and to find out what fragrance the singer can pick out of a crowd, her first scent memory, and more.

Your new fragrance INDI is much muskier than your previous scents. What drew you to using 11 different musks as its base ingredients?

I’ve done gourmand and floral scents, and the musk to me is still feminine, but it’s not a traditional feminine. These days, I’m more drawn to a more androgynous approach to things, and I think that’s what this bottle is a little bit representative of. I think musk equals mystery. I think if you walk into the room and you smell mysterious, people will start to ask questions and start conversations. Therefore you can communicate, and quite possibly, meet the love of your life.

That’s true. You don’t want to give everything away at once because then you have nothing to learn about a person.


INDI’s bottle is a lot less kitschy and playful than your previous scents. What made you take a more minimalist approach and look with this fragrance?

I’ll always probably continue to do stuff that has a bit of kitsch to it and humor, but I wanted to go bit minimalist this time because I think we are in a bit of that world right now where it’s about clean lines, minimalism, and less is more, even though I’m kind of a “more is more” woman. This bottle younger and fresher and represents that. I think this is probably my favorite scent I’ve ever made. Of course, I love all of the ones I’ve made, but this fragrance is the one I find myself wanting to wear in everyday situations. I wanted INDI to be a little bit more art-based rather than kitschy, although I love Killer Queen ($26; because its bottle is so beautiful laying on its side and felt really expensive. This still does feel really expensive and heavy, but it’s more clean and minimalist, which I think represents the times right now.

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